Brand Guideline Builder
Free brand guideline templates and builder. Create complete brand style guidelines with colors, fonts, voice, and usage rules. Download brand guideline examples and samples instantly.
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About Brand Guideline Builder
Professional brand guideline templates are essential for maintaining consistency across all your marketing and communications. Our free brand guideline builder helps startups, agencies, and marketing teams create comprehensive brand style documents without hiring expensive design firms.
A brand guideline—also called a brand style guideline or brand book—is a document that defines your visual identity, typography standards, brand voice, and logo usage rules. Whether you need a brand guideline example for inspiration or ready-to-use brand guideline templates, our builder covers all essential sections.
Our tool generates complete brand guideline sample documents that include your brand identity (name, tagline, mission), color palette (primary and secondary colors with HEX, RGB, and CMYK values), typography system (primary and secondary fonts with usage examples), brand voice characteristics (tone, language style, dos and don'ts), and logo usage guidelines.
Looking for a brand guideline example to model your own? We include pre-filled templates based on successful brands across industries—from tech startups to professional services. Each brand guideline sample demonstrates best practices for clarity and usability.
The difference between good and great brands often comes down to consistency. Brand style guidelines ensure everyone—from your internal team to external agencies and freelancers—represents your brand correctly. Our templates are structured for easy sharing and reference.
Start with our brand guideline templates today and create a professional brand book that protects your brand's integrity across every touchpoint.
Why Use This Tool?
- checkProfessional brand guideline templates based on industry best practices
- checkComplete brand style guideline covering identity, colors, fonts, and voice
- checkExport as HTML, PDF, or Markdown for easy sharing
- checkBrand guideline example sections pre-filled for guidance
- checkNo design skills required—just fill in your brand details
- checkFree forever with unlimited exports and updates
Common Use Cases
Create your first brand guideline templates to establish visual identity before launch
Provide clear brand style guideline documents to external agencies and contractors
Share brand guideline sample documents with new employees for consistent brand representation
Include professional brand guideline example pages in pitch decks and business plans
Ensure social media, email, and content teams follow unified brand standards
Document updated brand elements during rebranding for smooth transitions
play_circleHow It Works
Enter your brand name, tagline, and mission statement. Add your color palette with HEX codes (we'll auto-generate RGB and CMYK). Select typography for headers and body text. Define your brand voice with tone words and communication guidelines. Specify logo usage rules including clear space, minimum sizes, and prohibited modifications. Export your complete brand guideline as a shareable document.
Frequently Asked Questions
What is a brand guideline builder and how does it work?expand_more
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Can I see a brand guideline example before creating my own?expand_more
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